Emerging Tech Why Server-to-Server Really Turns Header Bidding on its Head Wherever you look right now, it seems like the world is being turned on its head.
Emerging Tech It's Time for Header Bidding to Quit the Browser First came Safari’s Intelligent Tracking Prevention, sending ad tech shares tumbling. Next up, Chrome’s ad blocking feature, clamping down on formats ...
Emerging Tech A Short Guide to Server-to-Server Header Bidding Header bidding, move out of the way. Server-to-server header bidding is fast becoming the future of programmatic.