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Ad Tech Weekly ATW 78: I Found Your Data. It's for Sale. Browser extensions are leaking an unprecedented amount of personal and business data to murky online markets. The internet ad industry’s growth is ... Picture of Cole Heggie Cole Heggie
Re:Growth Podcast Issue 77: Is Product-led Growth Replacing Sales & Marketing? What is Product-led Growth? Tech companies like Slack and Airtable are putting product at the center of their growth strategy over traditional sales ... Picture of Cole Heggie Cole Heggie
Ad Tech Weekly ATW 77: Publishers are preparing for post-cookie ad targeting What is your privacy worth? This week: Amazon is offering users $10 to track all of their shopping activity across the web in an unprecedented move. ... Picture of Cole Heggie Cole Heggie
Re:Growth Podcast Issue 76: 2019’s most effective brand awareness campaigns so far Does influencer marketing still work? This week: Influencer marketing is so commonplace its effects are starting to fade. Could micro-influencer ... Picture of Cole Heggie Cole Heggie
Emerging Tech The Future Of Advertising Is Curation, Not Bots Calling The Shots No matter how hot those bots are that keep calling the shots, they’ll never actually be better than humans at navigating the ongoing advertising ... Picture of Todd Garland Todd Garland
Ad Tech Weekly ATW 76: Internet Ad Spend Hits a New Milestone Internet ad spend has officially hit 50% this year. Other news this week: qCPMs are on the rise, Sky Media reveals a new TV analytics tool, the ... Picture of Melina Panitsidis Melina Panitsidis