BuySellAds Content Portal

A Short Guide to Server-to-Server Header Bidding

Header bidding, move out of the way. Server-to-server header bidding is fast becoming the future of programmatic. The solution has a variety of benefits, yet many publishers, especially small to…

Read Article
BuySellAds Partners with Cryptocurrency Leaders, Expanding Its Extensive Media Reach

Exclusive partnerships with Blockchain and Bitcoin.com give marketers access to new vertical Aug. 25, 2017—BuySellAds is known for its publisher placements curated around sought-after verticals including developers and designers. Now,…

Read Article
Bitcoin.com Selects BuySellAds As Exclusive Advertising Partner

Through the deal, BuySellAds will exclusively connect marketers with Bitcoin.com users BOSTON (August 16, 2017) - BuySellAds and Bitcoin.com have signed an exclusive advertising partnership that will give marketers new…

Read Article
BuySellAds Announces Exclusive Advertising Partnership With Blockchain

BuySellAds will manage advertising sales and operations for Blockchain’s website and app BOSTON -- Marketing to cryptocurrency audiences at scale will be simplified by a new partnership between advertising technology…

Read Article
The Competition In Ad Tech Is Just Getting Started

Another week, another headline mourning the death of ad tech. Pundits have been quick to call an end of competition in digital advertising as Google and Facebook’s market shares grow.…

Read Article
Advertising Is the Answer to the Media’s Problems

No one will ever pay for something they can get for free. And yet publishers are still pushing for paid content models. It’s no secret that falling ad revenues and…

Read Article
The Future Belongs to Premium Publishers That Control Ad Tech

Both premium publishers and advertisers are finally waking up from the dystopian nightmare created by third-party ad tech. Over the last decade, we’ve seen more publishers outsource advertising revenue to…

Read Article
For Publishing Companies, The Problem Is Publishing Companies

Many advertising technology companies have designed this industry to be confusing. Most of its profits are found in the margins of that confusion. But, ad tech doesn’t have to be…

Read Article
What is Automated Guaranteed?

Fewer intermediaries, less back and forth, expanded sales funnels, restored bandwidth, and streamlined purchasing are all a result of selling online advertising inventory directly to buyers through an automated guaranteed…

Read Article